Metlink: Lightning

Metlink: Lightning

Campaign to remind fare evaders, or those considering fare evading, that it's naughty.

Advertising Agency: Marmalade, Australia
Creative Director: Neil Mallet
Art Director: Tim Forte
Copywriter: Dan Forrestal
Illustrator: Eddie Chau
Photographer: Chris von Menge
Published: February 2008

Your rating: None Average: 4 (6 votes)

Comments

This campaign should go on Photoshop disaster category...

the smoke is sooo photoshopped...

Oliver's picture

I think you mean 'photoshop'. I don't mind it. Good campaign thought.

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