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Mercedes-Benz: Taxi
No more frayed passengers.
Advertising Agency: Mercedes-Benz Hamburg, Germany
Creative Director / Art Director: Eugen Trubatschow
Copywriter: Christoph Rieckmann
Published: January 2008
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Cool.
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One day there will be a marvelous signature here. For the moment there is this.
old idea
I don't get it. What is it supposed to be?
Life's a Trip. Enjoy the Ride!
yeah, nice.
Lost in translation I guess. It's trying too hard to be clever.
Always did wonder what was up with that "the star always shines from above" spiel... any idea who came up with that?
Don't think it makes any difference if the ads are still boxed up the same way and audience captivation is left to the image alone.
PLEASE stop making ads! Jung von Matt/Alster does it way better!!!!
A verrry strong comment..
horrible! a wordplay that makes you throw up. "Nie wieder geknickte Fahrgäste" means "No more unhappy passengers." (unhappy here means the same as folded in german) :P
So it's wordplay? Wouldn't have caught that...
And it's a crap ad.
* * * * *
hahaha, where was Jung von matt, when this was born? It´s not that bad... thougt it`s from matte.
I love the mercedes benz inhouse vs. Jung von Matt battle. Go on, please
Nein. >>>> That's not an ad. THIS is an ad.
WTF! seems to be a Trubatschow work.
Let's call this baby by its name: scheisse (shit).