Mercedes-Benz: Sound

The sound system from Bose. Exclusive in the SLR and in all SL Class models.

Advertising Agency: Jung von Matt/Donau, Vienna, Austria
Creative Directors: Volkmar Weiss
Art Director: Volkmar Weiss
Copywriters: Thomas Troppmann, Thomas Niederdorfer
Illustrator: Max Luczynski
Account Supervisors: Judith Zingerle, Peter Hoerlezeder
Published: July 2007

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13 comments

brain123's picture
brain123
830 pencils

Are you kidding me?

nemesis's picture
nemesis
761 pencils

I kinda dig the idea itself, but the execution is extremely boring.

Tincho's picture
Tincho
1093 pencils

Agree with Nemesis, this could have been better. Its a good idea, but art direction is really boring.

raverus's picture
raverus
1478 pencils

duh?

stateoftheart's picture
stateoftheart
181 pencils

more boring than this comment.

ilovegreatads's picture
ilovegreatads
312 pencils

what's rong with it? it's a nice GPS ad

Guest commenter's picture
Guest commenter

What about where the streets have no names!!!!

Kateter's picture
Kateter
2024 pencils

'Hit the road, Jack' would also be appropriate for creative team.
literally!

matks's picture
matks
475 pencils

There's always a second or two between tracks;-)

mishkaa's picture
mishkaa
296 pencils

kewl! different!

NatalieM's picture
NatalieM
1687 pencils

It should show how awesome the Bose system is, and this doesn't do that for me. Brainstorm a bit more. You could find a gem.

fractalrene's picture
fractalrene
1506 pencils

I think I saw one similar, but with worldmaps and movies...

december's picture
december
93 pencils

execution could have been better, but decent concept.

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