14 comments

Darrin Stephens's picture
Darrin Stephens
242 pencils

These are actually pretty funny. This kid with the tupee is hilarious.

helloween's picture
helloween
32 pencils

pretty amazing

addyhoch10's picture
addyhoch10
2592 pencils

re-post?

ivan's picture
ivan

Yes, as it was lost previously. I'm almost complete with all the reposts. Thanks for the patience.

Ivan Raszl, admin of AotW

addyhoch10's picture
addyhoch10
2592 pencils

thanks for your patience to repost every single one of them! :)

erhanali's picture
erhanali
368 pencils

A little long copy. Very nice idea.

www.copybreaks.blogspot.com

"Everyday is one short life"

www.erhanali.blogspot.com/

AdvertisingIsNotArt's picture
AdvertisingIsNotArt
58 pencils

Are you guys insane??? This campaign is so wrong on so many levels! Just look at. It’s not a clever idea or a great campaign at all.

Here’s the pitch...
Some rich bastard rips through an underdeveloped and impoverished section of what seemingly is South Africa as this is where the agency is, in his brand new SLK 55 AMG convertible.

Here’s the best part...
He’s going so fast that his toupee flies of his head and happens to land on a small, young barefoot child wearing stained and dirty clothing standing outside a derelict and crumbling service station???

Lame! Lame! Lame! This campaign is an insult!

Shame Mercedes Benz! Shame Leo Burnett South Africa!

hang-the-dj's picture
hang-the-dj
1262 pencils

Well put. I concur.

addyhoch10's picture
addyhoch10
2592 pencils

yes, they're insulting the poor. and they're portraying their own target group as old snobbish toupee wearers.

Jumo's picture
Jumo
592 pencils

Simply scandalous !!

---
Jumo,
Art Director FP7 Morocco

msred's picture
msred
491 pencils

im not excited about the message - snobbish. Insensitive bastards.

FaisalT's picture
FaisalT
36 pencils

I am all for ads that don't show the product but still manage to convey an image, a smart witty image at that. However, I do have to agree with AdvertisingIsNotArt's comment. It is a good image but the message is poorly conveyed and I do agree that it is shameful. The whole campaign seems as it is poking fun at as well as demoralizing the less fortunate.

www.reptilegraphics.com

FatalGhost's picture
FatalGhost
52 pencils

I think the ad is hilarious. Although I don't think I'd be driving MY new Benz in Deliverance.

Guest's picture
Guest

I hope that this camping is so cruel....... Show persons which never will can buy a mercedes....

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