Mercedes-Benz: Scratch
Don't make a big fuss about a minor scratch on your car.
Go visit Mercedes-Benz SmallRepair.
Advertising Agency: Shanghai, Berlin, Germany
Creative Directors: Stefan Karl, Heiner Baptist Rogge
Art Director: Heiner Baptist Rogge
Copywriter: Stefan Karl
Illustrator: Heiner Baptist Rogge
Published: July 2011
17 comments
Scam. There is NO way Mercedes would sign off on this.
The banners for some crappy browser games on this site look like Cannes winners compared to this lame attempt at an ad campaign.
I agree with atb, I can't believe Mercedes gave this a go.
Ivan, maybe you should take it off, it's embarrassing enough for everybody...
No one cares about child labor, eye donation or saving the Earth: NO PSA!!! http://adsoftheworld.com/forum/135094
Student work.
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Icht bein dodgy ;)
Will Think for Salary
appreciate , this will work for mercedes toys..
http://www.facebook.com/profile.php?id=1201459255&v=info
Mercedes could have done better.
http://isitamoonoraballoon.blogspot.com
http://adland.tv/content/digitally-connected-world-scam-ads-hurt-brands
"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett
i lik the freshness
sue
You're kidding, right?
No one cares about child labor, eye donation or saving the Earth: NO PSA!!! http://adsoftheworld.com/forum/135094
These are shocking! I am embarrassed for Mercedes!
The kind of stuff that shows up on here never ceases to amaze me.
student work
bad ads....
The kerning looks ok.
(Just thought I would try to find something nice to say.)
Odd.
Too much expressive.
wtf? this gotta be fake!? For Merc???