Mercedes-Benz: Pre-safe brake, 1

Because some things dangerously attract each other.

Advertising Agency: Jung von Matt/Donau, Vienna, Austria
Creative Directors: Andreas Putz, Georg Feichtinger, Thomas Niederdorfer
Art Director: Georg Feichtinger
Copywriter: Dietmar Voll
Illustrator: Denis Mujakovic
Graphics: Iris Haberzettl
Published: August 2012

8 comments

eins-eins-null's picture
eins-eins-null
882 pencils

no. absolutely: NO.

goldi's picture
goldi
279 pencils

A magnet's magnetic moment :)

Siddarth Basavaraj's picture
Siddarth Basavaraj
1673 pencils

Interesting..

Love creating ads..

Andrej Troha's picture
Andrej Troha
613 pencils

This is beyond forced. Why is ball negative? Why is ... eh, nevermind...

colarn's picture
colarn
63 pencils

Seems to me that the ad references the steering wheel shifting paddles, guess I should yield to the ball and... you know the rest

Chester's picture
Chester
46 pencils

Close but no cigar

sakku79's picture
sakku79
27 pencils

simple! there is so many things outside while u driving...so pre safe break sysm in Benze to help u in such un expecteble situations. So u can be safe in road thus other to

darkknight116's picture
darkknight116
30 pencils

Simple, clear and to the point. Nice job...

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