Mercedes-Benz: Innovation, Surround system

Mercedes-Benz always in search of innovation.

Advertising Agency: Jung von Matt/Donau, Vienna, Austria
Creative Directors: Andreas Putz, Volkmar Weiss, Thomas Niederdorfer
Art Director: Volkmar Weiss
Copywriters: Thomas Niederdorfer, Christian Suntinger
Graphic: Stefan Mayer
Published: March 2010

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6 comments

126 pencils

ItsmrmeWednesday, May 19, 2010 - 11:38

Smart ad. However, I think it could be placed in an environment. Nice work!

575 pencils

CGilb09Thursday, May 20, 2010 - 21:41

Actually, I agree it would be more interesting in an environment. This just feels dull to me. No real ah-ha.

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5525 pencils

capywriterWednesday, May 19, 2010 - 12:41

no need for an environment, it would only distract from what is really important. Nice set of ads, although I'm not so fond of the 'distronic' one.

3677 pencils

HibonThursday, May 20, 2010 - 00:03

Great idea... this gives "strong innovation" to the brand. ( nice to see how can old sell the new. )

Simple ideas are the best !

3148 pencils

HiperionThursday, May 20, 2010 - 13:05

I love this one :)

32 pencils

robert saravananTuesday, May 25, 2010 - 02:32

like the artwork.

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