Mercedes-Benz: Hydrant
Makes obstacles audible.The acoustic warning system of the parking assistant PARKTRONIC.
Advertising Agency: Jung von Matt/Donau, Vienna, Austria
Creative Directors: Andreas Putz, Georg Feichtinger
Art Director: Georg Feichtinger
Copywriter: Dietmar Voll
Production / 3D: Hristo Penev
Retouching: Mladen Penev
Published: July 2011


16 comments
okish
busy.
Good.
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I think the author of this campaign is Ads of the word user. They are just copies of ones I have seen over last few months.
Simple but bit dull and punny.
Intelligent, but the big idea is not fresh. It's better than average work though.
Whatever you do, work at it with all your heart, as working for the Lord, not for men Colossians 3-23
Like the four creatives each answered the brief... separately.
Will Think for Salary
Wrong. You shouldn't ever park in front of a fire hydrant.
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Stay low, move fast. Kill first, die last. 1 shot 1 kill, not luck, just skill.
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stop abusing photoshop
very good.
awesome...
like:)
forced and not true, hydrant isn´t an issue while parking
really agree with your point of view
easy to say "art director".
Good...
Ok Glut i understand. But i asked myself, what would you do to make it better?
If you can't see a red hydrant, nothing will help. Not even sound.
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