Mercedes-Benz Genuine Parts: Gear

A small detail can change the game. Use original parts.

Advertising Agency: Havas 360, Puteaux, France
Executive Creative Director: Thomas Derouault
Creative Director: Alban Penicaut
Art Director: Benoit Pinon
Copywriter: Constantin de La Borde
Producer: Cécile Ousset
3D Studio: Living Room

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5 comments

damnson's picture
damnson
6157 pencils

Oh no. This has been done way better before.

An axe murderer of ads.

kleenex's picture
kleenex
29454 pencils

I agree.,

Marcao's picture
Marcao
2382 pencils

When will this fascination with original/genuine parts end?

underscores's picture
underscores
121 pencils

As long as we shall remove stains !

wiredbeing's picture
wiredbeing
28 pencils

there's no need to do that kind of art direction with an 'ok' idea

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