Mercedes-Benz Attention Assist: St. Andrews

When your mind wanders, Attention Assist brings it back.

Advertising Agency: NET#WORK BBDO, Johannesburg, South Africa
Executive Creative Director: Rob Mclennan
Creative Directors: Jenny Glover, Brent Singer
Copywriter: Jenny Glover
Art Director / Illustrator: Brent Singer
Account Manager: Rogan Bayley

4 comments

CrackerJackWorks's picture
CrackerJackWorks
14511 pencils

sweet

josh n.'s picture
josh n.
484 pencils

I am not crazy about it! I had to make some research and watch the commercials in order to understand the concept.

punit.rathor's picture
punit.rathor
230 pencils

who want to see that. boring

Bob.C's picture
Bob.C
1135 pencils

The bottom pic should have been more interesting and golf course like even if you don't see that on a map.

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