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Shumacher

Published/Aired: 
April 2012
14929
Description: 

PUMA strengthened its motorsport presence when the brand joined forces with formula one giant Mercedes AMG. Mercedes’ precision racing, p

Racing will never look the same.

Advertising Agency: PUMA Internal Creative Agency
Art Director: Jason Woz
Copywriter: Jenni Williamson
Photographers: David Stuart, Mark Teo
Retoucher: Scott Dorman / Smalldog Imageworks

Comments (7)

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khmerteen's picture
khmerteen
Activity Score 4

look stunning!

mad4creativity's picture
mad4creativity
Activity Score 54

in the ad copy is "Racing will never look the SOME" ----- it should be "Racing will never look the SAME"....
brilliant work though no doubt (with a minor grammar error)

aGoos's picture
aGoos
Activity Score 13

If you see the image on real size it does say SAME, not SOME. There is no grammar error. Very nice work indeed.

chuckieT's picture
chuckieT
Activity Score 680

Where do they stick the hose for the fuel?

k432123's picture
k432123
Activity Score 5

Absolutely good!

mad4creativity's picture
mad4creativity
Activity Score 54

sorry folks for my blooper..its just that i could not get the bigger picture...hehe...my mistake of A or O - though ads are quite good indeed...

incoming's picture
incoming
Activity Score 107

I really enjoy this ad. Great idea, great visual, the message is right to the point.

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