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Agency: 
Published/Aired: 
September 2011
Description: 

Find the right direction - always. With the navigation system COMAND APS. The best or nothing.

Advertising Agency: Jung von Matt/Donau, Vienna, Austria
Creative Directors: Andreas Putz, Georg Feichtinger
Art Directors: Stefan Mayer, Georg Feichtinger
Copywriter: Christian Suntinger
Illustrator: Christoph Meissner
Photographer: Christoph Meissner
Graphic Designers: Katharina Kolar, Stefan Mayer

Comments (7)

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Highest Rated

TheWasteBin's picture
TheWasteBin
Activity Score 108

Maybe lost in translation a bit, but better copy would help the visual. "Confused? Your Mercedez can tell you where to go with COMMAND APS. The best or nothing."

Jexep's picture
Jexep
Activity Score 182

Good one!

my marketing blog (Thai Language): http://jexep.net

MariekeDrees's picture
MariekeDrees
Activity Score 7

Similar idea done earlier by Nokia: http://adsoftheworld.com/media/outdoor/nokia_day

andylefty's picture
andylefty
Activity Score 4535

Not the best ad.

MicheleVirgilio's picture
MicheleVirgilio
Activity Score 2617

It rememers me a bmw ad.

Hadrons's picture
Hadrons
Activity Score 6017

Nothing new under the sun.

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

djspiralz's picture
djspiralz
Activity Score 491

nice

TheWasteBin's picture
TheWasteBin
Activity Score 108

Maybe lost in translation a bit, but better copy would help the visual. "Confused? Your Mercedez can tell you where to go with COMMAND APS. The best or nothing."

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