Mercedes: Leaf

The eco-sensitive BlueEFFICIENCY B-Class.
One day, nature will return the favour.

Advertising Agency: BBDO, Singapore
Creative Director: Danny Searle
Copywriter: Ravi Eshwar
Art Director: Brad Wilson
Copywriter: Boyd Champness
Retoucher: Marvin Yang
Photographer: Stryke and Eric Ng / Shooting Gallery Asia
Photographer: Andy Wee
Account managers: Edwin Tay, Jin Ooi

February 2011


dadada's picture
1720 pencils

the concept is good but the idea is twisted in my opinion, because such the idea is represented, the nature the favour in a bad way, it allows you infringe safety rules, it's a bad way to illustrate that one day nature will return you the favour.

Everybody is creative, be yourself.

abake's picture
1264 pencils

I liked Volvo's ad of a few years ago better...

luispiter's picture
2756 pencils

good.. nice.. i love it

Claudéïne's picture
4 pencils

OMG it isn't serious ? why not this one, then (cf. bottom of the page )

Log in or register to post comments