Mercedes Benz: Soccer

Acts when you are distracted. Pre-safe. The intelligent brake system.

Art Director: Armands Leitis
Copywriter: Christian Bunnemann
Via: newcreatives

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10 comments

Singularity's picture
Singularity
202 pencils

Interesting. A bit of a "where's waldo" vibe to it. Not sure if the visual effectively delivers the point about the product feature though.

- Jeff

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President, Singularity Design
www.SingularityDesign.com
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Is your brand getting the attention it deserves?

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Guest's picture
Guest

new mercedes benz wrapping paper, brought to you (at an exorbitant fee) by newcreatives

Guest's picture
Guest

sorry

rolling.stone's picture
rolling.stone
2740 pencils

sensitive enough, this one makes me feel of help age,

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~ Quite obviously, I have gathered no moss ! ~

theanc's picture
theanc
2778 pencils

I liked it.

copywriter.txt's picture
copywriter.txt
828 pencils

Very confusing for me. Doesn't sell the product to average Joe Consumer.

Guest's picture
Guest

average joe can't afford a mercedes. Cool ad

copywriter.txt's picture
copywriter.txt
828 pencils

Maybe you're right, but for me this is a effective way to sell brakes:
http://adsoftheworld.com/media/print/mercedesbenz_squirrel

ricklongo's picture
ricklongo
1244 pencils

Clever campaign.

LucasPS's picture
LucasPS
523 pencils

I like it, its new way of comunication, but i why are the football players there?? the driver its listening a soccer match at the radio???

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