Mentos: Share if you can, 3

Share Mentos fruit if you can.

Advertising Agency: Neogama BBH, São Paulo, Brazil
Executive Creative Director: Alexandre Gama
Creative Director: Márcio Ribas
Art Directors: Felipe Massis, Paula Fernandes
Copywriter: Rodrigo Bergel
Agency Producers: Mariah Bayeux, Daniella Grandini
Photographer: Bruno Cals
Published: May 2012

4 comments

Milan Solanki's picture
Milan Solanki
988 pencils

got the idea, but execution messed it up

Javier Ramírez's picture
Javier Ramírez
1245 pencils

Chief Creative Director Nexus BBDO

shahidali's picture
shahidali
4067 pencils

I like this execution. There's more in it than just sharing. mentos is more colorful and flamboyant a brand than this mundane execution of sharing.

shahid

zyazyaveka's picture
zyazyaveka
148 pencils
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