Meio & Mensagem: Archive
You won’t get anywhere by repeating what someone has already said.
Without powerful arguments you won’t last in the market.
Advertising Agency: Fischer&Friends, São Paulo, Brazil
Creative Directors: Mario D'Andrea, Rafael Merel, Marcelo Fedrizzi
Art Directors: Thiago Lacorte, Mauricio Perussi
Copywriters: Jaime Agostini, Melissa Pottker
Illustrator: Marco Brito
Photographer: Mario Daloia
Published: August 2011


4 comments
is the 2 dots really necessary? lol
ha, ever touched a file cabinet? They're cold!
I love this idea...
Great copy.
THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL