Meio & Mensagem: Archive
Average: 9 (157 votes)

You won’t get anywhere by repeating what someone has already said.
Without powerful arguments you won’t last in the market.

Advertising Agency: Fischer&Friends, São Paulo, Brazil
Creative Directors: Mario D'Andrea, Rafael Merel, Marcelo Fedrizzi
Art Directors: Thiago Lacorte, Mauricio Perussi
Copywriters: Jaime Agostini, Melissa Pottker
Illustrator: Marco Brito
Photographer: Mario Daloia
Published: August 2011

4 comments

aftermathz's picture
26 pencils
aftermathz

is the 2 dots really necessary? lol

Bill Me Now's picture
150 pencils
Bill Me Now

ha, ever touched a file cabinet? They're cold!

Insidetheeyes's picture
458 pencils
Insidetheeyes

I love this idea...

Hadrons's picture
5644 pencils
Hadrons

Great copy.

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL