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33 comments

boots78's picture
boots78
87 pencils

i know the idea may be the gum is very sticky so that ...., but where is the benifit to consumer.totally confused

addyhoch10's picture
addyhoch10
2592 pencils

i agree. first of all, this is about stickiness.
and they're showing their product in the least appealing condition: chewed up, spat out and stamped on by a dirty prehistoric monster (wouldn't care about this if the idea was outstanding, though)

x-men's picture
x-men
340 pencils

they are talking about the gum´s size, not the stickiness

addyhoch10's picture
addyhoch10
2592 pencils

i know. but to me this pic expresses stickiness, not "big gum"

esotericusername's picture
esotericusername
313 pencils

gum is always sticky?

addyhoch10's picture
addyhoch10
2592 pencils

hmm i think you got what i was trying to say.

x-men's picture
x-men
340 pencils

dinosaurs were very big my friend.

x-men's picture
x-men
340 pencils

veeeeeeeery big.

addyhoch10's picture
addyhoch10
2592 pencils

uh well... seems that i can't get across my point. never mind

jonft's picture
jonft
264 pencils

Always have the client in the Ad - have him screaming his heart out in front of the beast. That will be a better Ad?....!

jonft's picture
jonft
264 pencils

Always have the client in the Ad - have him screaming his heart out in front of the beast. That will be a better Ad?....!

bknowlden's picture
bknowlden
3647 pencils

And how does the gum end up in prehistoric times? This makes as much sense as when they put a brand new music track in a movie about medevil times.

jonft's picture
jonft
264 pencils

illustration will solve your views.

mrtalented's picture
mrtalented
2175 pencils

bubble gum was invented million years ago? what a premitive candy!

justpassingby's picture
justpassingby
1368 pencils

maybe a godzilla in tokyo or king kong in a modern city would have been better. I do like it though.

fractalrene's picture
fractalrene
1506 pencils

That's a lot of gum to chew, huh. I like the dino a lot, but the comp may improve.

marillo's picture
marillo
10 pencils

I think this its funny and thats it.
I dont agree with the guys that has a tought like "And how does the gum end up in prehistoric times?
cuz i hope you can figured out that its just fantasy. no dino can stick by a gum, like a gum can be prehistoric.
Just fantasy... and a funny joke.
sorry 4 my english
PD. and just a gum

shedwa's picture
shedwa
16 pencils

Yea, this ad is kinda simple. But it's advertising gum. There's not going to be any real consumer benefit. You chew it and throw it away; then a dino comes and dies because of it.

addyhoch10's picture
addyhoch10
2592 pencils

i'd say the benefit of the gum is the fun of chewing it?
maybe this is the next step though, showing what fun their gum can be AFTER it has been chewed.
like you said, it can kill a dinosaur. or at least bother grown ups.

hey, i'm really trying to like this ad! :)

postman's picture
postman
951 pencils

As far as I get this ad, it's just about the gum being big ("Mega Big Babol"). Full stop. This is not extraordinary smart, it's just kind of funny.

jonft's picture
jonft
264 pencils

So sad, we can't buy it in Singapore! Something to chew about...

raverus's picture
raverus
1478 pencils

Big gum......

No no ad!

me thinks's picture
me thinks
722 pencils

I beg to differ.
I find it cool.

Yokel's picture
Yokel
604 pencils

Jeez, most of you guys over-analyze waaaaaay too much.
It's a funny ad, and a big chew.

puppiepoppy's picture
puppiepoppy
1636 pencils

This ad SUXS, no idea! But it deserved a Cannes Gold T-Rex.

lubomirk's picture
lubomirk
10 pencils

back on the ground guys,
my 5 years old boy was laughing at that
and i´m sure he will ask for it in shop :)

raymondus's picture
raymondus
23 pencils

yeah!!
im agree...that's very funny i think ^^
and the good adv is not only sell the product, but can give some entertainment for audience...so, that ad, is always remember...
good job!!

mrtalented's picture
mrtalented
2175 pencils

will it be better if the visual is changed to dino toy stepping on the gum in the kid's room? at least it's more relevant and insightful.

esotericusername's picture
esotericusername
313 pencils

That's not better at all, it's almost as bad as your screen name. Almost.

mrtalented's picture
mrtalented
2175 pencils

and yours is good?

i don't like this execution at the first place anyway. but trying to rescue somebody else's idea and get a pointless comment in return. i'd better let it die.

next time try to focus your comments on the ads.

esotericusername's picture
esotericusername
313 pencils

But it's more fun focusing on dumb people. (that's you)

twelve_noon's picture
twelve_noon
617 pencils

i kind of like the exaggeration. it's funny, it's neat, it's simple not brilliant but deserves being here..

serotonin's picture
serotonin
14 pencils

Bubble gum is for kids. Kids like dinosaurs. Kids might even see a bit of their parents in that T-Rex roar.

Either way, it made me smile. I like it.

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