Medicus Health Insurance: Spain

Medicus Health Insurance: Spain
Average: 6 (29 votes)

Medical assistance for travellers.

Advertising Agency: TBWA, Buenos Aires, Argentina
Chief Creative Officers: Juan Cruz Bazterrica, Guillermo Castañeda
Copywriter: Emilio Pastore
Art Director: Cecilia Astengo
Photographer: Blumencweig-Benitez Fotografia
Account Supervisor: Carlota Gabrielli

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14 comments

iambusy's picture
1735 pencils
iambusyWednesday, February 8, 2012 - 01:12

good ...

busy.

marano's picture
358 pencils
maranoWednesday, February 8, 2012 - 02:19

love the colors in these. concept is a little too basic maybe. 6 stars for good design

ishiboy's picture
501 pencils
ishiboyWednesday, February 8, 2012 - 02:20

Good Show

Hadrons's picture
5644 pencils
HadronsWednesday, February 8, 2012 - 03:15

Fun word play.

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

MicheleVirgilio's picture
2631 pencils
MicheleVirgilioWednesday, February 8, 2012 - 04:33

i like

http://www.mandarinoadv.com

Blashyrkh's picture
30568 pencils
BlashyrkhWednesday, February 8, 2012 - 04:51

It is getting there.

Billoughsby's picture
5103 pencils
BilloughsbyWednesday, February 8, 2012 - 06:21

Endorsable cleverness. Admirable simplicity.

"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett

himynameisdarren's picture
6 pencils
himynameisdarrenThursday, February 9, 2012 - 01:06

Best one out of the print campaign. Might have even been the one that spawned the idea for the rest. Strong campaign.

mr.x's picture
825 pencils
mr.xThursday, February 9, 2012 - 03:43

Personally, I'm tired of wordplays in advertising.

The JACK's picture
442 pencils
The JACKThursday, February 9, 2012 - 23:07

simply powerful...!!!

Mayi92's picture
143 pencils
Mayi92Wednesday, February 15, 2012 - 10:42

Love the idea, nice campaign!

shradha_artist's picture
10 pencils
shradha_artistMonday, February 20, 2012 - 03:42

good one !!!
good campaign with a direct hit...

torontose's picture
401 pencils
torontoseFriday, March 9, 2012 - 02:38

word play

rastaparta's picture
102 pencils
rastapartaTuesday, May 8, 2012 - 04:40

Done in Mozambique few years ago:

http://www.facebook.com/photo.php?fbid=344317348962902&set=a.101796156...

http://www.facebook.com/photo.php?fbid=290155017712469&set=a.101796156...

http://www.facebook.com/photo.php?fbid=159019094159396&set=a.101796156...

http://www.facebook.com/photo.php?fbid=158394670888505&set=a.101796156...

Sorry for those who cannot understand portuguese, but the concept is pretty similar. Creative coincidence... keeps happening.