MedicAlert: Hurdles

Increase your odds in a life or death situation.

Advertising Agency: Bester Burke, Cape Town, South Africa
Executive Creative Director: Stephen Burke
Creative Director / Copywriter: Oskar Petty
Art Director: Bernard van der Walt
Illustration: Radio
Published: June 2013


certaintly's picture
4052 pencils


copy doesnt tie well with the visual.

racing against death. i cant believe this hasnt been done before...seems like a totally 1st idea

Jaap Grolleman's picture
Jaap Grolleman
6992 pencils

It looks pretty and I just assume it's made to win some adawards.

kleenex's picture
37381 pencils

not really feeling these ads.

knifeparty's picture
62 pencils

hummm bad copy. the art is so soooo

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