Advertising Agency: Leo Burnett, Lisbon, Portugal
Executive Creative Director/Creative Director: Fernando Bellotti
Copywriter: Chacho Puebla
Art Director: Bruno Ribeiro
Account Supervisor: Pedro Santana
Advertiser's Supervisor: Carla Pinheiro
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14 Comments
beautiful, leaves a smile. informative. simple.
too much copy ! i dont like this kind of ads, i dont have time to read:P
You really should, it's not that hard. Every title is a joke itself so you can stop reading wherever you want to. I like these! They truly put effort into it.
Nobody reads long copy anymore, heres why: http://neilfrench.com/npa_straitstimes/slide/1.html
this is awesome! brilliant!
:)
>>>> That's not an ad. THIS is an ad.
when ur wants a simple answer - give her a mountain of bullshit
It is actually a nice idea, i love this. the only thing that i was not happy with is why do they capitalize every first character in the word, it make it hard to read.
http://jennywhx.blogspot.com jwhx:Visionary
damn cute...i love the idea..8.5/10
~ old habits die hard, older ones never do ~
It's really dissapointing hearing comments like "too much copy I don't have time to read". Firstly, long copy ads are still very effective (in terms of sales figures) and creatively they have been some of the best since the beginning. What's more, why make this comment for a product like this - it's a bookstore, you may not have time to read but surely the target audience does!
nice :)
i meow it :)
(to be translated as - I LIKE IT :))
meow! :)
www.pushkarajshirke.blogspot.com
"The impossible is an illusion"
-Pushkaraj Shirke
they don't really make these long copy ads anymore. it's very nice to see one from time to time
http://canofthought.blogspot.com
Very nice work!
Since this is an ad for a bookstore shouldn't they be more careful with their spelling?
It's "ThieVEs of Beauty" and "Total RejuvEnation"
Otherwise I love the concept.