Medal Paints: Wall

The right colour matters

Advertising Agency: Lowe Bull, Johannesburg, South Africa
Creative Director: Rui Alves
Group Head: Christopher Charoux
Copywriter: Safaraaz Sindhi
Art Directors: Christopher Charoux, Ryan Jones
Photographer: Clive Stewart
Account Management: Sylvia Swart
Published: November 2010

17 comments

Marlus Lau's picture
Marlus Lau
1807 pencils

Hey, this one is good! Very nice.

CuriousPencil's picture
CuriousPencil
4227 pencils

Ah yes, this is great. Was disappointed they fell into the chameleon trap in the other iteration but this one, very lovely.

Fawwad Shaikh's picture
Fawwad Shaikh
4 pencils

Yes, thi one is really good.

mdb1974's picture
mdb1974
411 pencils

This one works well, the bubble is more appropriate than in the other ad. This one obviously has to have the bubble, the other would have worked better without it. Not a great pair, this one is literal in it's use of paint, the other is not and is kind of a one off, this one has legs..

CommandZ's picture
CommandZ
2474 pencils

Much better than cliche chameleon.

luispiter's picture
luispiter
2756 pencils

i like it... but is better the camaleon

kleenex's picture
kleenex
30112 pencils

Great idea.

Roger Keynes's picture
Roger Keynes
5498 pencils

Yessss!

(And I'm wrapped to see no-one crapped on about ultrasounds and knowing the sex of her baby.)

Will Think for Salary

Tspot's picture
Tspot
240 pencils

While the chameleon might be cliche, I think it works better than this one. It's trying to be a very specific type of brown, which says more about the variety of paint colors than a choice between blue or pink.

everartz's picture
everartz
7613 pencils

the other one is better than this...
its clearer..

| Everartz |

Sdb's picture
Sdb
1364 pencils

very subtly done and is real good..

jpv_11's picture
jpv_11
11 pencils

Muy bien!

jpv_11's picture
jpv_11
11 pencils

Jajaja muy bueno!

daloprete's picture
daloprete
50 pencils

this is better, i like it

bitebrands's picture
bitebrands
36 pencils

i bet the baby is a girl..

Buratillo Bayagbag's picture
Buratillo Bayagbag
2 pencils

This one is a bit forced. The one with the chameleon works perfectly. Why is a pregnant woman painting the walls? The fumes are toxic for a pregnant woman, and practically to everyone. Just my two cents...

Bad copywriting makes for a great conversation.

MidasTouch's picture
MidasTouch
1024 pencils

Why girls = pink ; boy = blue? It kills me D:

//usevertising v.s badvertising//
C'est une question de vie ou de mort.

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