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Comments (11)

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RAZ21's picture
RAZ21
Activity Score 255

I get the whole "d.j. deja vu" from the photo poze in all 3 of them but somehow everybody spin is not clear. Does it mean that these people are students of the dj school but wherever they are they act like djs? Or that the djs that come out of this school make everybody spin?

"there's nothing more difficult than a line"p.picasso

purplesimon's picture
purplesimon
Activity Score 473

I think the two colours on the copy line are meant to denote two separate phrases.

However, a full stop would have helped.

A. J. SMITH's picture
A. J. SMITH
Activity Score 2824

yeah, it gets a 5/10 for me, but it could be more direct/simpler to get maximum impact.

alekvf's picture
alekvf
Activity Score 22

Given that this campaign is coming from one of the top agencies in Canada... I am very disappointed with the horrible treatment on the logo and its positioning - so dull, it leaves me hangin' flat.
Since it's hitting a youth market, make it more like MTV or MuchMusic -more groove, funk, and style. The idea is ok, but I don't like the overall execution. Probably the worst campaign Alan Russell had to put his name on.

Mr. Cool Supreme's picture
Mr. Cool Supreme
Activity Score 142

Done. Bates Singapore. For the first Nokia MP3 Player/Phone. It wasn't mindblowing 4 years ago either.

thirty6chambers's picture
thirty6chambers
Activity Score 1464

lame.

Yokel's picture
Yokel
Activity Score 604

Hmmm, no wow-factor here. The idea is there, these folks living a grey dull life dreaming of getting into the 'exciting' world of DJing ... but rather flat.

slim's picture
slim
Activity Score 1047

This should be shown to all budding students of advertising as an example of a 'forced' idea. I mean, how often are tennis racquets set up on a table like that? Gimme a break...

Desi's picture
Desi
Activity Score 1052

Ha ha. DJ School :)

mikelite's picture
mikelite
Activity Score 1031

Crap. Sorry Strasser.

Killer Kowalski's picture
Killer Kowalski
Activity Score 394

Our intern wouldn't dare to show crap like this to me.

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