McDonald's: The hunt isn't over

The hunt isn't over yet.

Advertising Agency: Cossette, Montréal, Canada
Chief Creative Officers: Antoine Bécotte, David Daga, Matthew Litzinger
Creative Director: Christian Desrosiers
Art Director: Maxime Sauté
Copywriter: Patrick Michaud
Account Director: Simon St-Germain

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10 comments

auliviet's picture
auliviet
179 pencils

Why a red dot on the M ?

khronos's picture
khronos
998 pencils

Laser Sight Sniper Vision! The hunt isnt over yet!

Setinho's picture
Setinho
150 pencils

KKKKKKKKKKKKKK.

MindDrift's picture
MindDrift
1041 pencils

It's Canada's maple leaf if you zoom in.

sstgermain's picture
sstgermain
3 pencils

It's not a dot... It's a maple leaf for McDonald's of Canada.

kleenex's picture
kleenex
22668 pencils

Not a bad idea for Easter.

jackblack's picture
jackblack
2230 pencils

Not one, but three CCOs. I guess each had a role in convincing the client this is actually good.

TheSmirkingFox's picture
TheSmirkingFox
143 pencils

Lazy. Overdone.

RamaBR's picture
RamaBR
44 pencils

Overdone? Serious? I didn't love, but it's ok for me. Good text.

RHC
Creative Director

ankitadv's picture
ankitadv
826 pencils

awesome good design

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