McDonald's: Rock 'n' Fries

McFries. Grab yours.

Advertising Agency: Taterka Comunicações, São Paulo, Brazil
Creative Director / Copywriter: Rodrigo Vezzá
Art Director: Luciano Honda
Photographer: Arnaldo Pappalardo
Published: July 2008

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31 comments

Las Cosas como son's picture
Las Cosas como son
51 pencils

Nice

Crisp One's picture
Crisp One
2007 pencils

i would have to agree... its simple, and sweet...who cares if the hand paint execution has been done

Neil Levy's picture
Neil Levy
314 pencils

i think you would have gotten the idea even if you'd used real french fries. actually, i think it might even have been better because it would have looked more appetizing.

sneakyhands's picture
sneakyhands
1857 pencils

doesn't make me hungry. doesn't make me rock.

VPS's picture
VPS
23 pencils

Mate , advertising has ceassed to be hypodernic messages since 1920's ... It just does't work like that ...

brain123's picture
brain123
830 pencils

I actually have seen it with fries, but they were forming the "peace" sign...
Sorry don't have the link...

digifool's picture
digifool
248 pencils

Definitely don't need the line "rock 'n' fries".

Whitefang's picture
Whitefang
509 pencils

bad

dico's picture
dico
332 pencils

i like it!

Guest's picture
Guest

How is that even remotely similar, other than that it involves fries?

pierrelastname's picture
pierrelastname
2869 pencils

again paint hands..... is it possible to find or think in different resources...???

justeelona's picture
justeelona
27 pencils

phew ....what else can i say . its a good effort .

stitchy's picture
stitchy
779 pencils

this s bad!
actually its harmful for advertising more than MC DONALD'S s harmful for the body!!!

PUKE N' FRIES!!!

Slashweasel's picture
Slashweasel
104 pencils

terrible

Wordnerd's picture
Wordnerd
6662 pencils

rock'n'fries? man, this sucks.

halfstring's picture
halfstring
288 pencils

Oh please ... can someone pass the mustard?

Kateter's picture
Kateter
2020 pencils

nope. doesn't stick.

Dozer's picture
Dozer
149 pencils

nice

kgeiger's picture
kgeiger
7059 pencils

I don't get the connection. Did McDonald's sponsor a rock festival or something? \m/

capywriter's picture
capywriter
5511 pencils

Idd, would have been a good idea in terms of sponsorship for a festival.
Just like this it's just an ok visual, feels a little bit like wasted a good idea by not using it in the most appropriate way.

bunterdunter's picture
bunterdunter
2 pencils

It's a whopper

witness505's picture
witness505
137 pencils

Great! now i can't have my fries without thinking of some other guys yellow fingers...

Umi's picture
Umi
39 pencils

yeh...nice

panasit's picture
panasit
687 pencils

Why is the bottom part white? To blend in with the background?

-Tung
--good idea is enemy of great idea

mahmudtarik's picture
mahmudtarik
2 pencils

Good but nothing new.

chano93's picture
chano93
68 pencils

i see a hand. not fries.
80's!!!!!!!!!!!!

suckyoudig's picture
suckyoudig
16 pencils

beurk!

Blair Semenoff's picture
Blair Semenoff
651 pencils

Should have used female hand model, but even than Im not craving fries.

liza's picture
liza
10 pencils

awful

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