20 comments

simonds08's picture
624 pencils
simonds08Monday, December 5, 2011 - 13:35

http://adsoftheworld.com/media/outdoor/mcdonalds_fries_fry_lights

I like the outdoor application better

vote4pedro's picture
4641 pencils
vote4pedroMonday, December 5, 2011 - 13:46

If it had been done by the same agency, I'd say good idea. But this is a complete rip off.

Art_Work's picture
27 pencils
Art_WorkMonday, December 5, 2011 - 14:12

I live in Vancouver and this was done over a year ago, well before the outdoor fry light board was done so it's actually the light board ripping this off.

atb2005's picture
13639 pencils
atb2005Monday, December 5, 2011 - 14:38

http://www.dailymail.co.uk/news/article-2070178/McDonalds-billboard-ad...

Nike Diesel's picture
13048 pencils
Nike DieselTuesday, December 6, 2011 - 06:11

Well, they have to write about something... Good PR for Mickey D's anyway.

chuckieT's picture
706 pencils
chuckieTMonday, December 5, 2011 - 14:38

Would be a fun thing for restaurants to give out, but as a print ad it isn't very exciting.

The billboard is more impactful because it is real. And big.

Lawson Hembree's picture
468 pencils
Lawson HembreeWednesday, December 7, 2011 - 17:02

I agree. It'd be fun to get a plugin like this with a Happy Meal or as a part of the Monopoly promotion.

http://lawsonhembree.wordpress.com | http://twitter.com/LawsonHembree | http://www.linkedin.com/in/lawsonhembreev

Roger Keynes's picture
5397 pencils
Roger KeynesMonday, December 5, 2011 - 16:12

That is the pissiest rip off I have ever seen.
And if this is the 'original' idea... the billboard 'extention' dumps all over it.

Will Think for Salary

andylefty's picture
4422 pencils
andyleftyMonday, December 5, 2011 - 18:51

Confusingly bad.

morse's picture
11452 pencils
morseMonday, December 5, 2011 - 23:20

Excellent job!

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Prasad Weerasekara's picture
622 pencils
Prasad WeerasekaraTuesday, December 6, 2011 - 00:23

I think good ambient. not print.

MicheleVirgilio's picture
2631 pencils
MicheleVirgilioTuesday, December 6, 2011 - 03:43

I don't love Mc but this is a good idea

http://www.mandarinoadv.com

frezfromhood's picture
43 pencils
frezfromhoodTuesday, December 6, 2011 - 04:11

Ok, definitly too scary for kids

Glut's picture
4083 pencils
GlutTuesday, December 6, 2011 - 09:37

more outdoor, nevertheless is a bad idea

Cui Chong's picture
12 pencils
Cui ChongWednesday, December 7, 2011 - 03:28

更适合户外广告

Roger Keynes's picture
5397 pencils
Roger KeynesThursday, December 8, 2011 - 02:51

The billboard is where this underwhelming thought should have lead.

Will Think for Salary

jackblack's picture
1822 pencils
jackblackThursday, December 8, 2011 - 11:29

I want a night light like that.

fotdot's picture
663 pencils
fotdotFriday, December 9, 2011 - 11:35

I like french fried very much.

otakbelakang's picture
6 pencils
otakbelakangTuesday, December 13, 2011 - 08:52

cool...

marano's picture
358 pencils
maranoSunday, February 5, 2012 - 01:42

Is the only reason that people don't like this is because it's been done before. I'm not familiar with the original and this isn't minblowing but this is super effective.