McDonald's: GoMcDo

Advertising Agency: TBWA\PARIS, Boulogne Billancourt, France
Executive Creative Directors: Eric Holden, Rémi Noël
Creative Director: Jean-François Goize
Art Director: Marianne Fonferrier
Copywriter: Glen Troadec
Photographer: Marie-Pierre Morel
Art Buyer: Dorothée Dupont
Published: February 2012

Related videos by Shutterstock

21 comments

creativechamber's picture
creativechamber
30 pencils

nice, but very old idea.

EMV's picture
EMV
124 pencils

agree

salil.sharma's picture
salil.sharma
2278 pencils

excellent
good art direction & execution

cryingmouse's picture
cryingmouse
49 pencils

nice,but i can't see the "mouse" first

somecopywriter's picture
somecopywriter
1083 pencils

Come on people this is really bad, if you think otherwise, I worry for you.

Davai's picture
Davai
608 pencils

Oh no...

bembridge's picture
bembridge
72 pencils

not an entirely new idea as many say, but stopped me and I got the message of what it was selling. so guess it worked...

Gary Bembridge: Marketing & Travel Blogger, Podcaster and Consultant
http://www.tipsfortravellers.com http://www.twitter.com/garybembridge

Agamenon's picture
Agamenon
135 pencils

Really old.

YJ's picture
YJ
373 pencils

Since when is the M housed in green? Should be red.

Anyway, not a very good concept. Too easy. And as much as I HATE the phrase, it's very "first idea".

ItMatters's picture
ItMatters
2171 pencils

Agree. Too easy. Can be worked on a lot more.

Nike Diesel's picture
Nike Diesel
13339 pencils
stke's picture
stke
274 pencils

garbage

KDbranding's picture
KDbranding
78 pencils

old idea... but is new for others that really not used to creative advertising.

iambusy's picture
iambusy
2219 pencils

stale

busy.

DanStep08's picture
DanStep08
27 pencils

All this did was remind me how ridiculously small their burgers are, then the bad taste memories came to mind.

Just do it!

Meow Me's picture
Meow Me
62 pencils

gud concept

BLOODY FOOL's picture
BLOODY FOOL
199 pencils

no

gonndo's picture
gonndo
1092 pencils

I know the idea fits with their target and stuff, but you have to admit this is a really old and not just used, "abused", idea

Yes, my profile picture is my dog on my sister's bed, with a pillow and a blanket...

Fernando Fernandes's picture
Fernando Fernandes
1395 pencils

quem disse que o obvio nao vende?? vende sim! muito bom!

Lawson Hembree's picture
Lawson Hembree
456 pencils

They must have ordered this ad off of the dollar menu...

Post new comment

We highly appreciate your comments. When commenting please acknowledge the following guidelines: Be respectful and helpful. Do not spam or link drop.
Log in or register to post comments