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GoMcDo

Agency: 
Published/Aired: 
February 2012
Description: 

Print advertisment created by TBWA, France for McDonald's, within the category: Food.

Advertising Agency: TBWA\PARIS, Boulogne Billancourt, France
Executive Creative Directors: Eric Holden, Rémi Noël
Creative Director: Jean-François Goize
Art Director: Marianne Fonferrier
Copywriter: Glen Troadec
Photographer: Marie-Pierre Morel
Art Buyer: Dorothée Dupont

Comments (21)

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Highest Rated

bembridge's picture
bembridge
Activity Score 72

not an entirely new idea as many say, but stopped me and I got the message of what it was selling. so guess it worked...

Gary Bembridge: Marketing & Travel Blogger, Podcaster and Consultant
http://www.tipsfortravellers.com http://www.twitter.com/garybembridge

creativechamber's picture
creativechamber
Activity Score 30

nice, but very old idea.

EMV's picture
EMV
Activity Score 124

agree

salil.sharma's picture
salil.sharma
Activity Score 2428

excellent
good art direction & execution

Designer Don't Do Different Things
They Do Things Differently

cryingmouse's picture
cryingmouse
Activity Score 49

nice,but i can't see the "mouse" first

somecopywriter's picture
somecopywriter
Activity Score 1113

Come on people this is really bad, if you think otherwise, I worry for you.

Davai's picture
Davai
Activity Score 618

Oh no...

joelapompe's picture
joelapompe
Activity Score 3837

a strong feeling of déjà-vu...

bembridge's picture
bembridge
Activity Score 72

not an entirely new idea as many say, but stopped me and I got the message of what it was selling. so guess it worked...

Gary Bembridge: Marketing & Travel Blogger, Podcaster and Consultant
http://www.tipsfortravellers.com http://www.twitter.com/garybembridge

Agamenon's picture
Agamenon
Activity Score 135

Really old.

YJ's picture
YJ
Activity Score 374

Since when is the M housed in green? Should be red.

Anyway, not a very good concept. Too easy. And as much as I HATE the phrase, it's very "first idea".

ItMatters's picture
ItMatters
Activity Score 2167

Agree. Too easy. Can be worked on a lot more.

Nike Diesel's picture
Nike Diesel
Activity Score 13630
stke's picture
stke
Activity Score 274

garbage

KDbranding's picture
KDbranding
Activity Score 78

old idea... but is new for others that really not used to creative advertising.

iambusy's picture
iambusy
Activity Score 2219

stale

busy.

DanStep08's picture
DanStep08
Activity Score 27

All this did was remind me how ridiculously small their burgers are, then the bad taste memories came to mind.

Just do it!

Meow Me's picture
Meow Me
Activity Score 62

gud concept

BLOODY FOOL's picture
BLOODY FOOL
Activity Score 199

no

gonndo's picture
gonndo
Activity Score 1094

I know the idea fits with their target and stuff, but you have to admit this is a really old and not just used, "abused", idea

Yes, my profile picture is my dog on my sister's bed, with a pillow and a blanket...

Fernando Fernandes's picture
Fernando Fernandes
Activity Score 1415

quem disse que o obvio nao vende?? vende sim! muito bom!

Lawson Hembree's picture
Lawson Hembree
Activity Score 444

They must have ordered this ad off of the dollar menu...

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