McDonald's: Girl

Invite her too.

Advertising Agency: TBWA/Frederick, Chile
Executive Creative Director: Pablo Leiva
Creative Director / Copywriter: Cristian López
Art Directors: Oscar Chávez
Illustrators: Oscar Chávez

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Guest's picture

What's the message here?
Invite bad kids so they can suffer from micky d food?

Illustration is neat though; poor Oscar.

Blair Semenoff's picture
Blair Semenoff
651 pencils

I like the illustration for sure....I can tell from looking at the other ads from the campaign its all about SARCASM!! Having the 800 # is a nice touch.

bacy's picture
6 pencils

Very funny.
better than mcDonald´s destroy children.

Mr. Oscar, great illustration.

Guest's picture

I really don't get it. If it means don't invite this kid it's pretty hard to get. If it means keep them occupied this ad is almost exactly the same idea as that 2007 battery ad that won all the awards.

Guest's picture

i dont get it neither.. but nice illus!

Guest's picture


Guest's picture

i agree with the last comment.. very true ..

Guest's picture

great illustration

Guest's picture

I would say it's pretty clear: you can get private party for kids at McDonald's. So parents don't need to wonder if their house will be trashed by the kids, they don't need to worry at all... 'cos good old Mc will be glad to host the party. Even with the wildest ones.
Cool illustration, that's just it, to me.

Tripioso's picture
466 pencils

Maybe it means that Mc Donald's is childproof. If there's no way out inviting the hurricane girl, you're safe there.

Life's a Trip. Enjoy the Ride!

Guest's picture

muy buena ilustracion

Guest's picture

cannes lion?

Ivancette's picture
153 pencils

Nice idea and executions, i feel its clever, dont know how many parents will catch this add, but i like it. Nice illustrations too.

El que sabe, sabe arte. El que no, es redactor.

Gualcor's picture
972 pencils

Stay low, move fast. Kill first, die last. 1 shot 1 kill, not luck, just skill.

Guest's picture

Buena ilustración, aunque un concepto muy flojo...

Blessed Besse's picture
Blessed Besse
104 pencils

powerful. insightful. melodramatic.

Guest's picture

Buena cabros!!! algo puede caer!!!!

bubblestheclownfish's picture
615 pencils

This could be the dumbest ad I've seen (both ads). We're supposed to make Playland appealing to parents with children, and reach as broad a target as possible correct? So now we've narrowed it down to a place where parents who have no control over their children and don't know how to discipline can bring their brats to ruin a great experience for the other parents with "normal" kids. REALLY bad. Playland should be a place of wonder and a fun experience, not a jail sentence... and if looking at it from the more targeted campaign, then WHY would you want to have bratty little sh!ts hang around with your kids anyway? If they're the kind of kids that would ruin your house if you invited them to a party at your place, then why would they be the type of kids you would want your kids hanging around with?

Guest's picture

Illustration is a very very bad

BOUGH's picture
19 pencils

is there a giant behind the china cabinet? giant dog maybe?

Guest's picture

mr Oscar you are like crap of a person, but good illustrator (cs)

Guest's picture

creo que es el mismo concepto que salió en Chile sobre el mismo tema y para la misma marca.

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