McDonald's: Cinema
Make a deal.
Advertising Agency: DDB South Africa
Executive Creative Director: Gareth Lessing
Creative Director: Julie Maunder
Art Director: Steven Jones
Photographer: Clive Stewart
Copywriter: Kenneth van Reenen
Make a deal.
Advertising Agency: DDB South Africa
Executive Creative Director: Gareth Lessing
Creative Director: Julie Maunder
Art Director: Steven Jones
Photographer: Clive Stewart
Copywriter: Kenneth van Reenen
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24 Comments
spider is logic... rollercoaster too.. but not this one. Its a kids movie. You should show a porn or horror movie?
You really didn't get the campaign, do you?
If I have a soap, I'll scrub your mind.
son cosas que a los niños se les antoja, pero a los adultos no tanto.
En ese caso, un adulto invitando al niño a Mcdonalds, puede hacer q se le olvide el antojo del niño.
Mas claro, ni el agua.
araña y este son los mejores.
do u speak in English?
do u speak spanish?
Tumhein Urdu to aati hi ho gi? Nahin? Phir to mein zaroor tum sey Urdu mein baat keroon ga!
this one is even better for me.
great ad
super cool campaign! gotta love clive's shots and no,i'm not at ddb, sa
why a horror movie? The father doesn't like the movie so he goes to MCDonalds instead. I like the campaign very much!
Very nice!
Great concept, insighfull, clever, I really like it good job dude!
El que sabe, sabe arte. El que no, es redactor.
I guess the dad isn't into fuzzie wuzzies. Other than that it has a good concept.
lsupralv
bad art direction
To me, this is the best ad in the whole campaign. I can almost hear the dad saying "Hey buddy, I've got a better idea. How 'bout if we go to..."
One VERY minor detail. Whatever he's holding in his other hand is kind of distracting. Not from the concept. But it just does not need to be there at all. Other than that, I love it.
Like with the roller coaster one, choosing not to engage in an activity with a child doesn't seem like such a good idea. And bribing with food -- particularly fast food -- may not be the best plan either.
Just go to the movie with your kid. Or rent a good DVD instead.
--
http://indigestible.nightwares.com/
jajaja ... Madagascar?
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"Si eres buen copy, presiona alt + F4"
yes, the body language makes what he has in the right hand look like a gun at first glance. An empty hand would have been much better.
I'm loving it!!!!!!!
Vikram
funny.
it's good ..and that 'make a deal' poking finger is great!..conflict of temptations!
I can so relate to this!
Never seen this in print. Where did it run?
I prefer this one