McDonald's Breakfast: Cactus

Leave your morning mood behind.

Advertising Agency: DDB Tribal, Vienna, Austria
Chief Creative Officer: Eric Schöffler
Creative Director: Lukas Grossebner
Art Directors: Peter Mayer, Mike Nagy
Copywriters: Lukas Grossebner, Mike Nagy, Peter Mayer
Photographer / Illustrator: Carioca

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6 comments

talkingisfree's picture
talkingisfree
2576 pencils

Last year's campaign was much better. This is ok.

Zagoo's picture
Zagoo
15 pencils

strong campaign, great visuals.

ancana22's picture
ancana22
273 pencils

hummmmmm. beautiful. and just.

JustinCarrasquillo's picture
JustinCarrasquillo
549 pencils

This one sends the message clearly. Love the visual.

thedesignaddict's picture
thedesignaddict
5374 pencils

Totally working for me. Memorable and unexpected. Nice execution on a very simple visual metaphor.

AdmanAnt80's picture
AdmanAnt80
29 pencils

Nice series

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