McCormick: Fish

Your food will get prettier.

Advertising Agency: Publicidad Augusto Elías, México
DGC: Manuel Ruiz
Creative Directors: Ricardo Curiel
Art Director: Luis Monsó
Copywriters: Ricardo Curiel, Valeria Rojas
Illustrator: Wow Digital
Photographer: David Eisenberg
Published: January 2009

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16 comments

vikram8857b's picture
vikram8857b
94 pencils

very dramatical

Vikram

whitewhite's picture
whitewhite
253 pencils

Just remove that sauce (or whatever) from the pic, still the fish looks pretty rite?

Guest's picture
Guest

U r right.

r.'s picture
r.
11 pencils

estan jodiendo con este aviso o es en serio?

Guest's picture
Guest

es en serio, pensado para que nadie lo olvide, pensado para comunicar, pensado para diferenciar, pensado para que giles como tù aprendan

jorge00's picture
jorge00
76 pencils

looks disturbing...

macuser's picture
macuser
32 pencils

It just looks wrong. Sorry

Texnartist's picture
Texnartist
225 pencils

I would rather it taste better.

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Guest's picture
Guest

The thing is that the word "Buena" in spanish means two things: Hotter or pretier and tasty

eldeadevis's picture
eldeadevis
306 pencils

First idea. Text at the top look terrible.

ORISHAS76's picture
ORISHAS76
344 pencils

Mierda!!!!
Q malo!!!!

jackmoore257's picture
jackmoore257
203 pencils

Just bad.

Jet Propulsion Lab's picture
Jet Propulsion Lab
10683 pencils

"...criticism supposed to be constructive. Just saying you dislike something gives nothing to the many readers who invest time in the site."

Sound familiar, Mr. Don't-Be-A-Hater???

Oh, BTW, this ad is horrible!!

Guest's picture
Guest

es la peor campaña que vi en mucho tiempo, esta comunicacion, en la decada del 70 ya era vieja

Guest's picture
Guest

Erm...is this fish related to Anjelina Jolly by any chance????

enrique.coral@on.com.co's picture
enrique.coral@o...
3 pencils

Que cosa tan horrenda.

Coral

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