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New Direction

Agency Network: 
Published/Aired: 
June 2013
Description: 

Print advertisment created by the Smarts, Bulgaria for Mazda, within the category: Automotive.

Advertising Agency: the Smarts, Sofia, Bulgaria
Creative Directors: Martin Markov, Radoslav Bimbalov
Art Director / Illustrator: Martin Markov
Copywriters: Borislav Kandov, Martin Markov

Comments (7)

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luispiter's picture
luispiter
Activity Score 2756

badddddd

certaintly's picture
certaintly
Activity Score 3994

this is the only one of the 3 that i like.

the idea has been done before, but much better
it was an ad where you saw outside the side window of a car, and what you saw was the road ahead.
(instead of seeing the road from the front window, you saw it from the side window, as if saying the car was going off road... into a new direction)

Jaap Grolleman's picture
Jaap Grolleman
Activity Score 6992

I've no idea what they're trying to say.

feysal's picture
feysal
Activity Score 2567

forced but i like the layout

groovy baby!

jackblack's picture
jackblack
Activity Score 2357

Seriously? Why is this even here? Oh, I forgot. It's adsoftheworld.

kleenex's picture
kleenex
Activity Score 49042

Horrible ad.

domore's picture
domore
Activity Score 41

I feel bad looking at that. Really.

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