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Fat

Agency: 
Published/Aired: 
April 2008
Description: 

When you have to run, drive a Mazda RX-8.

Advertising Agency: JWT Brussels, Belgium
Creative Directors: Sabine Botta, Christopher Gelder
Art Director / Illustrator: Sebastien Verliefde
Copywriter: Jurgen Verbiest

Comments (9)

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Highest Rated

Der Senator's picture
Der Senator

More of the finest fake advertising from our friends at JWT. And has anyone ever wondered why they are all produced in English for the Belgian market? Things that make you go hmmmmmmmmm.

dcgroppo's picture
dcgroppo
Activity Score 239

I really don't know if i like these, but i don't think they're crap neither.

phoamcor's picture
phoamcor
Activity Score 1284

Cliches wrapped in delicious stale unfunny with a side of hackneyed

republique's picture
republique
Activity Score 83

love them!

adniel's picture
adniel
Activity Score 31

totally agree dcgroppo.
the thing i don´t like about ad´s that has a great story (When you have to run, drive a Mazda RX-8) for a film, and they don´t know how to make it to a single print.
for a film i would like it - i think. but as a single print - hmm i don´t know...

and i think the illustrations is little bit to alike the comedy central-ones

B2B's picture
B2B
Activity Score 104

They get worse as you go along. Usually I pity the foreigners who use improper English, but these are pretty bad, no matter the language.

esteb's picture
esteb
Activity Score 673

Good idea, bad situations.

franksandres's picture
franksandres
Activity Score 172

The point is.
This is a coward´s car.

Cooky1257's picture
Cooky1257
Activity Score 16

Seriously poor work.
Been done much better many many times over-"Time for a sharp exit" for Harp lager 20 years ago.
And yes it looks like a car for cowards.

Der Senator's picture
Der Senator

More of the finest fake advertising from our friends at JWT. And has anyone ever wondered why they are all produced in English for the Belgian market? Things that make you go hmmmmmmmmm.

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