Motorcycle boy rules.
Maxx Fun Motorcycles for Kids
Advertising Agency: CCZ / WOW, Curitiba, Brazil
Executive Creative Director: Claudio Freire
Creative Directors: Claudio Freire, Rodrigo Poersch
Art Director: Alan Pereira
Copywriter: Lucas Borba
Photographer: Ziviani
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7 Comments
hmmm, interesting approach.
I don't get it if I don't read the copy.
I find it weak
so, read the copy
Bad AD
Copy is not good indeed. What do they make? Motorcycles or helmets only or both? Visuals are fun, but that's about it.
this doesnt make me want to buy this helmet
cheers,
dlue
Oh my god!
The standard of advertising around the world seems to be going down the crapper...