Matrix pills

November 2006


Advertising Agency: Ogilvy & Mather, Budapest, Hungary
Creative Director: Dalbir Singh
Art director / Copy Writer: Hilka Bekefi, Dalbir Singh

Comments (13)

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Highest Rated

drizae's picture
Activity Score 503

Too late for this

Fail Harder.

ChuckNorris's picture
Activity Score 834

Borrowed interest, but cool nonetheless.

life_joke's picture
Activity Score 103

Hope... just hope the non-matrix guys get it too. Besides, Dalbir, don't you think the idea's come too late after the matrix phenomenon?
If it wern't for you, me & a few (handful few) of the matrix-crazed guys, no one's gonna' get it. Not even the judges.

val's picture
Activity Score 93

almost no one will be able to get it.i have asked five or six friends what is all about and they didn't
get it.yhis works only if you see the title-matrix pills.

everartz's picture
Activity Score 7609

i agree...i didnt realise the ad, until i read matrix pill...

| Everartz |

guiding light's picture
guiding light
Activity Score 38

an idea so ahead (oops! behind) of the times

popdistortion's picture
Activity Score 1592

I'd rather take the blue pill.
Nice matrix reference that is out of context and a bit (a bit much) late.

Dalbir Singh's picture
Dalbir Singh
Activity Score 552

my bad, should have mentioned that this is an old ad which got rave reviews when it was out, but even now lot of people like it (ideas should be ageless). Since I am relatively new to the site i am throwing in some of my previous work for critique.

however i wonder how many of you would get it without the title?

popdistortion's picture
Activity Score 1592

Since it was apparently released during that time... fantastic. I loved the films, so even without the header I already thought it's Matrix.

mojo's picture
Activity Score 8

it's so vague... if the title 'matrix pills' wasn't there, i wouldn't know what it meant.

Heads's picture
Activity Score 194

Okay, since we have all agreed that it is hard to get could anyone please explain? Thanks.

bobbi88ad's picture
Activity Score 20

i dont think this is a good ad... this concentrates only on the people who saw the movie...
and i dont think half the people would remember the scene to actually and compare it....

whitespace's picture
Activity Score 1953

If only there was a bald, Morpheus-lookalike offering the two pills. Only Indian.

drizae's picture
Activity Score 503

Too late for this

Fail Harder.