Materna infant formula: Skin Revitalizer

Confusing..>?!?!?!

It's suppose to be comic relief for young mothers who suffer from sleep deprivation.

Contrived - never the less.

It's too far fetch tbh, most people don't look long enough on an ad that look like so many others.

It's a nice creative twist on this type of product. The only problem here is that the overwhelming impression is that it's just another generic beauty product ad.

I wouldn't have bothered to look for the surprise punchline at the bottom right if I didn't see it here on AotW.

Ideally, should have combined both messages into one line. Interesting thought, but killed by bad copy.

old style.

pffft