9 comments

joelapompe's picture
2991 pencils
joelapompeWednesday, October 3, 2007 - 18:24

done for lonely planet in 2005, exact same image!
www.joelapompe.net

http://www.joelapompe.net / http://www.facebook.com/joelapompe.officiel / http://twitter.com/joelapompe / Buy my book : http://www.maisonmoderne.lu/publishing/eshop/joe-la-pompe

ivan's picture
ivanThursday, October 4, 2007 - 04:02

Very similar for sure:
http://adsoftheworld.com/media/print/lonely_planet_africa
http://adsoftheworld.com/media/print/lonely_planet_usa
http://adsoftheworld.com/media/print/lonely_planet_australia

Ivan Raszl, admin of AotW

kgeiger's picture
6773 pencils
kgeigerThursday, October 4, 2007 - 05:32

But the artwork is much more interesting here. Thanks to the 4 AD's.

Rog's picture
6108 pencils
RogWednesday, October 3, 2007 - 19:54

If we're talking to kids, this feels over complicated.

>>>> That's not an ad. THIS is is an ad.

>>>> That's not an ad. THIS is an ad.

kgeiger's picture
6773 pencils
kgeigerThursday, October 4, 2007 - 05:30

My initial thought exactly. But then, I guess the planners have said that it's mainly parents who buy the toys...
I like this campaign.

Davosk's picture
4843 pencils
DavoskThursday, October 4, 2007 - 05:39

Parents usually only fork out the money, it's the kids who choose the toy they want.

tima_dematae's picture
38 pencils
tima_demataeThursday, October 4, 2007 - 01:18

Hohum.

Chris's picture
1989 pencils
ChrisThursday, October 4, 2007 - 03:46

wheres origionality

the.adnerd's picture
160 pencils
the.adnerdThursday, October 4, 2007 - 09:54

this was done about 4 years ago. it's in the one show, art directors, etc...
it's also here: http://bp3.blogger.com/_Tu04eY71EMQ/RdBh0gunT9I/AAAAAAAAA2Q/KWHa61sYB4...

great idea tho