MasterCard: This is me

Let your jeans talk. Use MasterCard at Levi's Stores you can win a pair of customizable jeans.
There are some things money can't buy. For everything else there's MasterCard.

Advertising Agency: McCann Erickson, Rome, Italy
Creative Director: Marco Carnevale
Art Director: Cristiana Guidi
Copywriter: Alessandro M. Sciortino
Photographer: Riccardo Bagnoli
Published: November 2007

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4 comments

kalpesh78's picture
kalpesh78
2580 pencils

boring...
nothing innovative. shot isn't that great either.

ideas....30 minutes nahi toh free.

Disco Munky's picture
Disco Munky
3900 pencils

The idea of a pair of jeans that are absolutely your own is pretty cool. But thinking that your clothes speak for you is silly...unless you dress like a gimp, then it's pretty open and shut.

Shots aren't fantastic. Why not just a stylized speech bubble. The fact it's a stock ticker made me look for another take out from this, which isn't there.

Doin' it for the points

jungle boy's picture
jungle boy
196 pencils

his ass is talking?

no..i don't want to introduce myself...

jungle boy's picture
jungle boy
196 pencils

what is alladin always seen with?
'A jeanie'

sad joke. evil man.

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