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Small business, Surfer

Agency: 
Published/Aired: 
September 2010
Description: 
Advertising Agency: MacLaren McCann Toronto, Canada
Creative Directors: Sean Davison, Mike Halminen
Group Creative Directors: Wade Hesson, Robert Kingston
Art Director: Arron Isaac
Copywriter: Natalie Greenspan
Photographer: Chris Gordaneer

Comments (14)

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Highest Rated

AnonymousDave's picture
AnonymousDave
Activity Score 18

I separate business and pleasure with a colander.

Guest's picture
Guest

I love the message, but could've used a more sunny background....

Guest's picture
Guest

I DONT HAVE ANY CREDIT CARD IM POOR

Hibon's picture
Hibon
Activity Score 3736

So try to find a job you will be less poor !

Simple ideas are the best !

morse's picture
morse
Activity Score 17397

Solid campaign overall. Fits well the brand.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Jaap Grolleman's picture
Jaap Grolleman
Activity Score 6992

Instantly makes me wonder, how does this card separate business and pleasure?

AnonymousDave's picture
AnonymousDave
Activity Score 18

I separate business and pleasure with a colander.

shahidali's picture
shahidali
Activity Score 4069

Like the route and the simple copy. Brings excitement in the brand.

shahid

velle's picture
velle
Activity Score 1550

ha! no truer words have been said.

Guest's picture
Guest

more surfing research...
why using the most popular surfboard brand?
that doesn't says small business to me... tells me you don't do any research to reach your target.

maxchionh's picture
maxchionh
Activity Score 255

the first line breaks at the wrong place, and the visuals are depressing... i don't even know what is going on...

Guest's picture
Guest

Kind of automatic.

Guest's picture
Guest

is a pleasure surfing without waves and with a stormy weather?

Guest's picture
Guest

Erm...who is drinking the cool aid here...Nice photo, flat headline.

Guest's picture
Guest

so boring

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