MASP: Renoir

I saw paint turn into Impressionism. I saw Renoir painting me. I saw the disappointed banker who ordered me. I saw his disregard while throwing me into a dusty room. I saw years go by. I saw Europe finally acknowledge my value. I saw Brazil embrace me. I saw a new home. I saw that same home turn into the country’s most visited museum. But, having seen all that, there’s one thing I haven’t seen yet: you. Come. I wish to see you.

Advertising Agency: DDB Brazil
Creative Directors: Sergio Valente, Renata Florio, Rodrigo Almeida, Moacyr Netto
Art Director: Rodrigo Bombana
Copywriter: Edson Oda
Account Supervisor: Daniel Malavazzi
Media: Vilma Morais, Maria Angélica Ono
Art Buyer: Clariana da Costa
Graphic Production: Edson Harada
Photographer: Sérgio Prado
Lettering Design: TecaMarttins®
Advertiser's Supervisor: Paulo Donizete