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Rembrandt

Agency: 
Published/Aired: 
February 2010
Description: 

I saw a photographer before photography was invented. I saw Rembrandt. I saw his brush strokes shaping me. I saw the beginning of a new era. I saw Baroque, I saw Impressionism, I saw Realism. I saw Europe. I saw the world. I saw Brazil. I saw a museum flourish. I saw the dream of a man become the biggest museum in Latin America. But, after seeing all that, there’s one thing I haven’t seen yet: you. Come. I wish to see you.

Advertising Agency: DDB Brazil
Creative Directors: Sergio Valente, Renata Florio, Rodrigo Almeida, Moacyr Netto
Art Director: Rodrigo Bombana
Copywriter: Edson Oda
Account Supervisor: Daniel Malavazzi
Media: Vilma Morais, Maria Angélica Ono
Art Buyer: Clariana da Costa
Graphic Production: Edson Harada
Photographer: Sérgio Prado
Lettering Design: TecaMarttins®
Advertiser's Supervisor: Paulo Donizete

Comments (18)

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Highest Rated

mashhie's picture
mashhie
Activity Score 29

great copy. the whole series.

mashie

hermotsura's picture
hermotsura
Activity Score 254

not a fan of the campaign. the copy is annoying. and melodramatic. they're all like a buncha whiners

WillyLatasa's picture
WillyLatasa
Activity Score 616

Love the copy!

"Bright ideas bring better results"

silvi's picture
silvi
Activity Score 4172

Seems like he´s really talking to you. Great art direction and concept. Great copy too.

Hibon's picture
Hibon
Activity Score 3736

Great copy, idea and art direction.

Simple ideas are the best !

Ensamblador's picture
Ensamblador
Activity Score 239

Powerfull. Great concept, great copy.

cosakirida's picture
cosakirida
Activity Score 41

Done for El Condor de Oro

Reality Check's picture
Reality Check
Activity Score 2539

The campaign is good enough to merit repeat viewings.

xcreativity's picture
xcreativity
Activity Score 2374

love the copy

=== Looking for concept/art creative to form a team to work in independent advertising projects. ===

Alexandre Brito
Personal Page | Blog | Vlog:Video | Plog:Print | Twitter | Facebook

ek kanya's picture
ek kanya
Activity Score 814

have seen wrinkles as text alking about the past before.

am an advertising junkie | read my flog at http://www.desicreative.com/forum

tchifi's picture
tchifi
Activity Score 164

Great ! Compelling copy - although a bit difficult to read !

alexander_bickov's picture
alexander_bickov
Activity Score 3279

Nice

bobby666's picture
bobby666
Activity Score 1460

well done. good campaign. the copy makes the ad more appealing.

Luis Maram's picture
Luis Maram
Activity Score 252

I have seen the same treatment for a violence domestic campaign (http://www.masr.com.mx/violencia-domestica-problema-de-responsabilidad...)... I think it fits better in that one that in this context

Dzsoi's picture
Dzsoi
Activity Score 8440

Too much "I saw", it is annoying. Shame, cause the copy is good otherwise (maybe a bit too long).

Imagepro's picture
Imagepro
Activity Score 112

Kind of good copy, but to much "I saw"...

Shubhra Aggarwal's picture
Shubhra Aggarwal
Activity Score 86

thumbs up! ..works ..and heart warming! =)

Shubhra Aggarwal's picture
Shubhra Aggarwal
Activity Score 86

thumbs up! ..works ..and heart warming! =)
BUT ..like a lot f ppl above hv alrdy said.. copy is almost about illegible in the ad! ..thats sad!

mashhie's picture
mashhie
Activity Score 29

great copy. the whole series.

mashie

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