Advertisement

Woman

Agency: 
Published/Aired: 
February 2010
Description: 

Print advertisment created by Percepttiva, Brazil for Marilia Dairy, within the category: Food.

Goodbye fat. Marília Light.

Advertising Agency: Percepttiva, Rio de Janeiro , Brazil
Creative Director: Marcelo Santos
Art Director: Rafael Pfaltzgraff
Copywriter: Pedro Castello
Illustrator: Rafael Pfaltzgraff

Comments (9)

Log in or register to post comments

Highest Rated

Phil Lestino's picture
Phil Lestino
Activity Score 1684

Pass the air rifle...

Phil Lestino's picture
Phil Lestino
Activity Score 1684

Pass the air rifle...

Marlus Lau's picture
Marlus Lau
Activity Score 1808

ahuauhhu

john doe's picture
john doe
Activity Score 1571

not seriously...

silvi's picture
silvi
Activity Score 4172

Ok, where is the campaign?

thedesignaddict's picture
thedesignaddict
Activity Score 5403

You need to spell it out, 'Target YOUR fat.', otherwise the campaign says shoot fat people.

michelangelo's picture
michelangelo
Activity Score 660

this campaign simply needs copy

stevejob's picture
stevejob
Activity Score 18

Please try again

Ed Rapport's picture
Ed Rapport
Activity Score 724

shoot fat people... lol.. i agree, looks like these ads are perfect for target practice.

pixels's picture
pixels
Activity Score 19

what is Marília Light? is it butter or maybe cheese?

Advertisement