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Maracanã, 1

Published/Aired: 
May 2016
Description: 

These ads are related to the recent reforms in Brazil's most famous stadium: Maracanã. The reform is part of a national effort to make Rio de Janeiro able to host the Olympics in 2012 and Brazil to host World Cup of 2014.

Photographer: Romeceli Jr.

57 years ago, Brazil needed a brand new stadium to host a World Cup. Isn't it funny how history repeats itself.

Advertising Agency: Casa da Criação, Rio de Janeiro, Brasil
Creative Director: Heleno Bernardi
Art Director: Rodrigo Lomelino
Copywriter: Marcelo Coli

Comments (2)

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Highest Rated

Guest's picture
Guest

Estamos esperando que a Odebrecht ganha a licitação para a reforma rumo a Copa do Mundo 2012...

L.Amad.'s picture
L.Amad.

The image is fliped. Just notice the name of the sponsor in the white shirt of the guy. Tsc Tsc.

Guest's picture
Guest

Estamos esperando que a Odebrecht ganha a licitação para a reforma rumo a Copa do Mundo 2012...

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