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Published/Aired: 
November 2009
Description: 

Suddenly the riches are less attractive.
The diamond is at E.Leclere's price.
Manèges à bijoux

Advertising Agency: Australie, Levallois-Perret, France
Creative Directors: Claire Ravut, Stéphane Renaudat
Art Directors: Quillaume Quere, Fabian Faupel, Virginie Audinot
Copywriter: Céline Lescure
Photographer: Vincent Dixon
Art Buyer: Agnès Chatelain

Comments (9)

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Highest Rated

CurryJ's picture
CurryJ
Activity Score 955

I think that's what it's trying to say...they just should have replaced 'riches' with 'rich'. Maybe it's a translation thing...

================================================
I think; therefore I am

Sven Gali's picture
Sven Gali
Activity Score 845

great landscape creepy guy

npravn's picture
npravn
Activity Score 159

It’s straightforward and fun. Nice execution.

silvi's picture
silvi
Activity Score 4172

Great idea and execution

gmint7's picture
gmint7
Activity Score 2683

over-crafted

nice idea.

:::J:::

monsieurange's picture
monsieurange
Activity Score 520

Nahhhh, con esa casa tendría a todas las minas a mis pies. Perdón!

Hiperion's picture
Hiperion
Activity Score 3138

yo no follo con minas.
Good idea, bad execution, guys..

Adaddicted's picture
Adaddicted
Activity Score 3435

"message has been sent"

withalltherespects

Misstree's picture
Misstree
Activity Score 425

if it had been "Now, rich men are less attractive" it would have made more sense. this way, the copy is just too confusing.

.............................

Not all who wander are lost.

CurryJ's picture
CurryJ
Activity Score 955

I think that's what it's trying to say...they just should have replaced 'riches' with 'rich'. Maybe it's a translation thing...

================================================
I think; therefore I am

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