Malteser Ambulance Service: Skull fracture

Malteser Ambulance Service: Skull fracture

Dont’ drink and drive. Malteser Ambulance Service

Advertising Agency: Ogilvy & Mather, Frankfurt am Main, Germany
Art Director: Christian Mommertz
Copywriter: Stephan Vogel
Photographer: Joachim Bacherl

Your rating: None Average: 8.4 (8 votes)

Comments

Not bad.
You have to be a good drinker to do such an ad.
--
One day there will be a marvelous signature here. For the moment there is this.

Not bad....
Won Cannes for the campaign....NOT BAD!!!!

Really, really good!

So cool!

Very, very nice creatively.

However, has anyone ever seen an ambulance service run a double-truck ad?

Without a phone number or website?

vikramdhembare's picture

Vikram Dhembare
- Visualiser

vikramdhembare's picture

lil Confusing.

Still it is good

Vikram Dhembare
- Visualiser

Well done, but done a million times. Gondry has a video like this, then there are somo other ads I've seen that use the word colash to build new words. Cool look.

correct! to be honest... I have no idea how this could get a lion.
It's nearly like these kidnapping-letters... put together from different labels.
I think it's nice work, but not good enough for a lion... that's my opinion.

I am seeing double. Not because I'm drunk. Because it's been done before! Sorry guys no matter how cool the idea looks if it's done, it pisses me off!

Here's the accompanying interactive ad:

http://www.bannerblog.com.au/2007/06/typocrash.php

That was a nice web banner. I liked it a lot.

nice!

brain123's picture

I like it.

i like

I like it too. Doesn't matter to me if its been done before. There is always room to reinvent. As long as its not Madonna. Someone needs to take her flabby behind to the old folks home.

Just wondering, why is it in English?

Must agree with lorem. Had to look twice at credits as thought it was a student piece. Nice use of label collage and get the whole fracture concept but is it really powerful enough to stop anyone getting behind the wheel. "Dont drink and drive?", how 1975 is that.

== Bring back fags, lard and the biff.

Served its purpose - you read it.

Xcellant!

Post new comment

The content of this field is kept private and will not be shown publicly.
  • Allowed HTML tags: <a> <em> <strong> <cite> <code> <ul> <ol> <li> <dl> <dt> <dd> <blockquote> <img>
  • Lines and paragraphs break automatically.
  • Web page addresses and e-mail addresses turn into links automatically.

More information about formatting options