Makita: Burj Khalifa Dubai

It all starts with the right tools.

Advertising Agency: Leo Burnett, Frankfurt, Germany
Creative Director: Hans-Juergen Kaemmerer
Copywriter: Benjamin Merkel
Art Directors: Hugo Moura, Hans-Juergen Kaemmerer
Photographer: Getty Images
Agency Producers: Dennis Ax, Gabi Dingeldein
Illustrator: Jack Moik
Chief Creative Officer: Andreas Pauli
Artbuyer: Sabine Patze

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6 comments

61designstreet's picture
61designstreet
236 pencils

Nice...

kleenex's picture
kleenex
22696 pencils

Three winners.

Shawali's picture
Shawali
8320 pencils

A flagrant example of coat tail riding.

No one cares about child labor, eye donation or saving the Earth: NO PSA!!! http://adsoftheworld.com/forum/135094

quokkies's picture
quokkies
251 pencils

Like project

iambusy's picture
iambusy
2177 pencils

All the three are the same! Are they B2B- if then they are good enough.
And i found a problem with the copy- it all starts with right TOOLS ( what are the other tools, i can see only a drill) .
Bad!

busy.

Caio89's picture
Caio89
75 pencils

I really like the art.

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