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Mag-Lite Solitaire: Nose, 3

Mag-Lite Solitaire: Nose, 3
Your rating: None Average: 4.9 (40 votes)

Advertising Agency: Leagas Delaney Hamburg, Germany
Creative Directors: Oliver Grandt, Jann Engelken
Art Director: Melanie Mertens
Copywriter: Jan Wiendieck
Graphic Designer: Markus Schmidt
Account Managers: Tjarko Horstmann, Heinke Kraack
Photographer: Heribert Schindler
Published: October 2008

29 Comments

My_friend_Goo's picture 264 pencils

LOL

Guest's picture

this is a great ad.

sorry, but many people talking bullshit. leagas is a very good agecy. what is jvm, s-f, s&j, kt, bbdo,etc?
the other agencies make also between the good ads many many bad work. shut up!

Guest's picture

this is a great ad.

sorry, but many people talking bullshit. leagas is a very good agecy. what is jvm, s-f, s&j, kt, bbdo,etc?
the other agencies make also between the good ads many many bad work. shut up!

john doe's picture 1575 pencils

ok. but why three executions?

maashookshee's picture 414 pencils

I HOPE THIS AD DO NOT LEAD TO DANGEROUS AND UNHEALTHY ACTION.. OVER ALL IDEA IS GOOD , FUNNY ,EYE CATCHING AND convincing .

Copydog's picture 126 pencils

It is a cool idea. You don´t need 3 in a series, you need 2. The second one should shine through one ear...

kgeiger's picture 6642 pencils
Guest's picture

haha ... nice one.

Guest's picture

yeah, wow....what a shame!! This is stupid. Showing the benefit in this way is so dumb.
Ahh, its the smallest so it fits in my nose. Great benefit!!
Sorry, but what else can you expect from Leagas Hamburg.

Guest's picture

Idea without any responsibility. I guess creators don't have kids around them. :(

Guest's picture

I don't think the ads are for kids.

StPepper23's picture 267 pencils

so stupid

Disco Munky's picture 3934 pencils

Kids cram anything up their noses. Nice ad, nothing amazing but a solid 7/10

"stay low, move fast"

Doin' it for the points

marcel7's picture 942 pencils

Funny.

Guest's picture

nice one, too plastic

sunjayv's picture 76 pencils
2

agree with 'maashookshee'...it's kind of teaching kids new dangerous stunts!...remember, kids are the ones who imbibe first.Software expertise is good though, but as said earlier the 'stunt' exhibited here has a negative impact.

sunjayv's picture 76 pencils

one the other thing...instead of using kids as models, would have been better using adult models...means would have been more convincing when moms say 'this is not for kids'...parents do have a hard time..i'm talking about the social impact... ads should not make parent's SWEAR!

Guest's picture

could have 2 executions only: this one and another one with the light comes out from a ear...

Guest's picture

fun

Guest's picture

I think the idea of the second execution is much better. Besides i don´t like it.. to dumb

car trick's picture 4 pencils

nice one, nice once!!!

manugon's picture 146 pencils

Funny image, but it doesn't work. Ultimately, it doesn't benefit the product.

sala7's picture 4 pencils

i don't loke it

Guest's picture
10

this is a great ad.

sorry, but many people talking bullshit. leagas is a very good agecy. what is jvm, s-f, s&j, kt, bbdo,etc?
the other agencies make also between the good ads many many bad work. shut up!

Guest's picture
10

this is a great ad.

sorry, but many people talking bullshit. leagas is a very good agecy. what is jvm, s-f, s&j, kt, bbdo,etc?
the other agencies make also between the good ads many many bad work. shut up!

petek's picture 1894 pencils
Guest's picture

hi thanxxxxxxxxx

Guest's picture

this is really nice ad, but making a campaign only by changing the kids seems a little far-fetched for me :/

Guest's picture
1

Why do agencies think that 3 executions of the same idea make a campaign. If I were the client, I would be asking questions about how well my marketing budget has been spent. Lazy attempt at an unrealistic and crass idea.

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