Mag-Lite Solitaire: Nose, 1

Advertising Agency: Leagas Delaney Hamburg, Germany
Creative Directors: Oliver Grandt, Jann Engelken
Art Director: Melanie Mertens
Copywriter: Jan Wiendieck
Graphic Designer: Markus Schmidt
Account Managers: Tjarko Horstmann, Heinke Kraack
Photographer: Heribert Schindler
Published: October 2008

14 comments

Guest's picture
Guest

himmelschreiend sinnloser schwachsinn

Guest's picture
Guest

wrong insight!!!!!! too bad!

Guest's picture
Guest

not that bad!

Guest's picture
Guest

kinda funny, but do we need another flashlight campaign? oh that's right, the cannes deadline is looming

sneakyhands's picture
sneakyhands
1857 pencils

hahahahahahahaha

Sazarret's picture
Sazarret
130 pencils

Funny

Guest's picture
Guest

CD: "A kid with light coming out of his nose? I like it. What's the second ad?"

Creative team: "A different kid with light coming out of his nose."

CD: "Even better! What's the third ad?"

Creative team: "A third kid with light coming out of his nose."

CD: "OH my god! Brilliant!" Consider it approved!"

mahatma's picture
mahatma
32 pencils

great ! ;)

Guest's picture
Guest

fun, wish there are more executions than just kids have them up their nose.

Guest's picture
Guest

i don´t think this works well, for the product, I believe, that many parents will consider that it might be wrong, to have such a small maglite, at home, and the worst thing ir that the company is who is giving you a wrong use and negative image from the product. They should better focus on the giant benefits of the small maglite.

Jaap Grolleman's picture
Jaap Grolleman
6996 pencils

so many better ways to show that your product is small why put it in a kids nose???

Jaap Grolleman's picture
Jaap Grolleman
6996 pencils

so many better ways to show that your product is small why put it in a kids nose???

mahatma's picture
mahatma
32 pencils

thank god is not a toothpaste!

kant's picture
kant
130 pencils

All the doctors in the world said: Why so many child comes to us, crying, suffering a maglite on their nose? shame on you, Sirs!

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