Maglite: Alien, 3

Advertising Agency: Ogilvy&Mather, Singapore
Creative Directors: Paul Anderson, Stuart Mills, Eugene Cheong
Copywriter: Ross Fowler
Art Director: Elyn Wong
Illustrator: KC@Mirage Works
Published: November 2008

13 comments

Guest's picture
Guest

Ok, can someone explain me the idea! Using aliens? the 3d its fine but could have been better(prespective) ctchabana@gmail.com

Chris's picture
Chris
1987 pencils

yeah agree on that.

premc's picture
premc
917 pencils

not bad !

radical

Guest's picture
Guest

exactly!

3 CD's.
end result: rip-off.
must be a Guinness record.

Madibaman's picture
Madibaman
107 pencils

Really? Aliens? Several hundred awards between the 3 CDs and this is the best they could come up with? I'm sorry guys... While nicely executed, this is just a tad too predictable and disappointing for an agency like O&M Singapore.

Guest's picture
Guest

Such mediocre work from Ogilvy Singapore?
I'm more surprised with that.

Not even close to any of their previous work.

Madibaman's picture
Madibaman
107 pencils

Then again, O&M Singapore is notorious for scam work (or at least work that look like scams) and rip-offs ever since the mid-90s. The God campaign instantly comes to mind. (That was bloody shameless, guys!) This should honestly come as no surprise, but I guess we've given them a little more credit than deserved.

louie_wang's picture
louie_wang
160 pencils

well done

Guest's picture
Guest

well done before

Tonits's picture
Tonits
349 pencils

Trillado al máximo.

Guest's picture
Guest

3 CD's mmmmmm....And I thought there was only one

Guest's picture
Guest

Aliens from an ad many years ago!
And sunglasses from a great Bangkok agency that did real great work for MagLite a few yeras back.

Ooooh! "Mix & Match" Creativity from Asia's "powehouse creative agency"!

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