MADD: Last Round

Last round with my buddies

Advertising Agency: Über, Montreal, Canada
Creative Director: Ben Bousquet
Art Directors: Pascale Dufour, Max Turcotte
Copywriter: Max Turcotte
Published: September 2010

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19 comments

Themadartist1972's picture
Themadartist1972
325 pencils

the best one among the others.

bakamono's picture
bakamono
1006 pencils

I don't see any rounds.

Would have been better if they were drinking at his grave. Then driving home drunk yey!

because therefore it is

TommyO's picture
TommyO
1866 pencils

Sharp.

arthor's picture
arthor
515 pencils

I guess the other two pallbearers were too hungover to show up

Tamis Witchy's picture
Tamis Witchy
54 pencils

I think it´s a little shocking but direct, I like it

Tamis Witchy's picture
Tamis Witchy
54 pencils

I think it´s a little shocking but direct, I like it

HappyHour's picture
HappyHour
2387 pencils

I don't really get the pun - what is the "round" they're talking about here? Seems like lazy copywriting.

magnolian.wine's picture
magnolian.wine
11 pencils

This is definitely the best out of the three!

magnolian.wine's picture
magnolian.wine
11 pencils

@HappyHour round as in what it says, similar to: "Let's order another round of drinks".. in short: more drinks with his buddies :)

Pedestrian's picture
Pedestrian
480 pencils

Right. It means round of drinks. But, while I don't need an ad to be super-literal...I still don't see the "round" reference in here. If anything it might have made more sense to say "One last party with the boys." Ah whatever...

HappyHour's picture
HappyHour
2387 pencils

Exactly. The writer's missing the second part to his double entendre!

Hahalexander's picture
Hahalexander
140 pencils

I think people aren't shocked anymore by stuff like this, and it's really done a lot before too

bakamono's picture
bakamono
1006 pencils

That is why they should do something better.

because therefore it is

ishiboy's picture
ishiboy
497 pencils

Someone's confused this site with a college competition. These ads really don't deserve to be here.

Billoughsby's picture
Billoughsby
5091 pencils

But the comments section isn't -- or shouldn't be -- your typical empty low blow/pot shot message board fodder either, i.e. insulting work isn't the same as critiquing it.

"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett

Themadartist1972's picture
Themadartist1972
325 pencils

anyway headlines are more interesting than visuals !

Amir Blumadali's picture
Amir Blumadali
70 pencils

Just not good

Uncertain's picture
Uncertain
434 pencils

Bab copy. You can see it was translated from french by a french canadian.

Uncertain | Assumption is the Mother of All Fuckups

Uncertain's picture
Uncertain
434 pencils

Bab copy. You can see it was translated from french by a french canadian.

Uncertain | Assumption is the Mother of All Fuckups

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